Let’s face it– managing various tools to run your business or company is a large time-suck. One system for e-mail. An additional for funnels. A 3rd for visit organizing. And don’t also begin on CRM and automation … Is GoHighLevel a SaaS Platform
Sound familiar?
That’s precisely the pain GoHighLevel promises to eliminate.
However is it really the all-in-one marketing and sales giant you’ve been seeking– or just one more overhyped platform that leaves you piecing together services?
Let’s talk. Since if you’re running a digital agency, mentoring organization, or even simply hustling as a solopreneur, this evaluation could simply save you from an additional round of tool-hopping.
What Is GoHighLevel?
Picture this: as opposed to bouncing in between 5 different systems– your CRM, email marketing device, funnel builder, calendar scheduler, course platform, and extra– you log into one area. That’s GoHighLevel in short. It’s created for digital agencies (however likewise helps training course creators, trainers, experts, and provider) who intend to combine their procedures and scale successfully.
CRM? Inspect.
Email campaigns? Inspect.
Sales funnels? Program creation? Credibility management? All there.
Oh, and it can be completely white-labeled under your brand name. Yep– your logo design, your domain, your rules.
However like any system with this numerous features, it has its traits. And we’ll get to those.
First Impressions
The first time you visit, you could feel like you walked into a hectic coworking space– there’s a lot going on. The control panel is packed with information: lead sources, conversion rates, pipeline views, tasks, custom KPIs … the works.
The design? Functional, yet yes, it has a couple of rough edges. You’ll locate crucial settings scattered all over like confetti at a celebration– some on the left panel, others in the far best corner. It’s one of those “you’ll figure it out” scenarios. But once you do? You’ll relocate via it quick.
Want various control panels on your own and your clients? You can develop several. Want to organize records by campaign or account? Completely achievable.
Building Funnels and Websites
GoHighLevel’s funnel and website builder is … really rather glossy.
To start, you’ll need to establish a sub-account (generally a specialized space for each and every customer). Then you hop into “Sites” �’ “Funnels” and boom– you’re ready to construct. If you have actually utilized devices like ClickFunnels or Elementor before, this will certainly feel familiar.
The drag-and-drop builder is strong. You can pile sections, add custom-made code, reuse global elements, and modify templates to match your brand name or your customer’s ambiance.
Don’t want to start from scratch? You’ve overcome 1,000 funnel templates all set to go.
And right here’s something I actually value– Snapshots. Let’s claim you develop a killer funnel that converts like crazy. With Snapshots, you can clone it right into one more client’s sub-account promptly. Video game. Changer.
You can also run split tests, import funnels from ClickFunnels (great touch), and include automation causes right into your funnel actions. For instance, when someone sends a type, it can start an e-mail series or SMS message without you lifting a finger.
Email Marketing: Powerful, However With Caveats
Okay, time for a little actual talk. GoHighLevel’s e-mail marketing can be effective– however it’s not ideal. Particularly if you’re coming from systems like ActiveCampaign or ConvertKit.
Let’s start with the great things:
- You can develop e-mail series and campaigns easily.
- Automation is solid– believe deserted cart emails, nurture circulations, onboarding series.
- You can include vibrant triggers based on individual behavior.
- E-mails can be scheduled, sent instantly, or perhaps connected to time zones.
Thus far, so good.
But here’s the kicker: GoHighLevel doesn’t include unrestricted e-mail sends. You obtain a base allowance (depending on your plan), but once you go over, you’ll pay per email– concerning $0.01 per send. That might not sound like much till you’re emailing countless calls each week.
To enhance deliverability, GHL recommends utilizing Mailgun, which adds yet another layer of arrangement and expenditure. And many users (me included) have discovered that deliverability prices aren’t constantly excellent– often also 30% lower compared to dedicated email devices.
The e-mail template collection? Kinda underwhelming unless you get on the $497/month SaaS plan. Otherwise, you’ll be making most emails from square one or saving your own templates along the way.
So if e-mail is the core of your marketing approach, this might not be your forever home. Yet if it’s simply one part of a bigger funnel? You’re golden.
CRM and Automation: Seriously Durable
This is where GoHighLevel starts flexing.
Its built-in CRM offers tools like ClickFunnels and also Salesforce a run for their money. You can:
Track leads via visual pipelines.
Rating leads based on interaction or actions.
Include notes, tags, and wise listings.
Combine communication channels (SMS, email, FB Messenger).
Designate tasks, timetable appointments, and see every little thing in one location.
And the automation? Cook’s kiss.
You can develop customized workflows with triggers like:
- When a kind is submitted …
- If a tag is included …
- After a link is clicked … Is GoHighLevel a SaaS Platform
- When a lead books a visit …
These automations can after that send e-mails, assign leads, fire off SMS messages, upgrade CRM phases, or perhaps drop voicemails. All without you lifting a finger.
Seriously, if you’ve ever wished you could replicate on your own to stay on par with follow-ups? GoHighLevel is as close as it obtains.
Visit Booking, Courses and Communities
GoHighLevel doesn’t stop at just marketing.
You also get an effective consultation organizing system built-in– total with schedule syncing, time zone discovery, pointers, and automated follow-ups. No demand for Calendly any longer.
Wish to launch a course? GHL manages that, too.
You can:
- Submit video, audio or PDF lessons.
- Deal one-time, free or subscription-based access.
- Award course certifications.
- Trickle web content or launch all of it simultaneously.
- Package training courses with your marketing funnels and CRM.
It’s not quite as refined as Kajabi or Thinkific, yet it’s more than enough to deliver a strong academic experience. Particularly if your course is connected to a more comprehensive deal– like a mentoring plan or onboarding program.
Credibility Management: Sleek and Smart
You know those automated “Hey, please leave us an evaluation!” messages you desire a lot more services sent?
GoHighLevel automates that for you.
After an acquisition or interaction, it can automatically send out SMS or email review requests (also QR codes!). You can also filter who sees your public review links– so if somebody’s miserable, they’re rerouted to an exclusive responses type instead.
You can keep an eye on and react to evaluations throughout platforms like Google, Facebook, and Yext– all from one screen.
This is big. Due to the fact that let’s be sincere: good testimonials market. And if you’re managing this for customers? You have actually just added a high-value service to your offering without extra job.
Social Media Monitoring
Yep, you review that right.
The Social Planner tool inside GHL lets you blog post, routine, and manage content across multiple platforms. Think Barrier or Hootsuite– minus the added membership.
You can plan articles, fine-tune material for each and every system, and assess just how things perform. It’s easy, clean, and incorporated with your CRM, implying you can even automate articles as part of a campaign.
For agencies, this adds major worth.
Integrations, Apps and SaaS Mode
If you enjoy tinkering, GoHighLevel plays well with others. You can connect:
- Zapier
- Stripe
- QuickBooks
- Google Ads
- Twilio
There’s additionally an Application Industry packed with over 350 integrations– some free, some paid. You and your customers can mount what you need, and leave the remainder.
But here’s where it obtains spicy: the SaaS Reseller Program.
With the $497/month SaaS plan, you can:
White-label the system under your own brand name
Create limitless client accounts
Establish your very own pricing (GHL requires $97/mo minimum).
Add or remove features from customer portals.
Bundle in your services for greater recurring earnings.
It’s not simply using GoHighLevel anymore. Currently you own a software business.
Final Thought: Is GoHighLevel a SaaS Platform
If you’re a firm, coach, or service provider tired of duct-taping your tech stack together, GoHighLevel could be your new best friend.
It’s not ideal. The UI can be confusing. Email deliverability can utilize work. And yeah– those additional fees can slip up on you.
But also for what it provides? It’s a beast.
You’ve obtained CRM, automation, funnels, web sites, scheduling, courses, reviews, and more– all in one control panel. And the reality that you can market it as a white-label SaaS? That’s the cherry on the top.
So if you prepare to quit managing 10 tools and start running a more streamlined, lucrative service?
GoHighLevel may simply be your following power relocation.
Just … possibly keep a different budget for e-mails.