Let’s face it– juggling various devices to run your service or company is a massive time-suck. One platform for e-mail. One more for funnels. A 3rd for consultation scheduling. And do not even get started on CRM and automation … GoHighLevel Vs ActiveCampaign
Sound acquainted?
That’s precisely the discomfort GoHighLevel assures to remove.
But is it truly the all-in-one marketing and sales giant you’ve been searching for– or just an additional overhyped system that leaves you assembling services?
Let’s talk. Because if you’re running a digital firm, training company, and even simply hustling as a solopreneur, this evaluation might just save you from another round of tool-hopping.
What Is GoHighLevel?
Image this: as opposed to bouncing between five different systems– your CRM, email marketing tool, funnel builder, calendar scheduler, program platform, and extra– you log right into one area. That’s GoHighLevel in short. It’s made for digital firms (yet also works for program makers, trains, experts, and company) who want to combine their operations and range effectively.
CRM? Inspect.
Email campaigns? Examine.
Sales funnels? Training course production? Reputation monitoring? All there.
Oh, and it can be completely white-labeled under your brand name. Yep– your logo, your domain, your regulations.
However like any platform with this numerous features, it has its peculiarities. And we’ll reach those.
First Impressions
The first time you visit, you might feel like you walked into a hectic coworking space– there’s a whole lot going on. The control panel is filled with data: lead resources, conversion rates, pipeline views, tasks, custom-made KPIs … the works.
The layout? Practical, however yep, it has a few harsh edges. You’ll discover crucial settings spread throughout like confetti at a party– some on the left panel, others in the much best edge. It is among those “you’ll figure it out” scenarios. But once you do? You’ll move with it quickly.
Want different dashboards for yourself and your clients? You can develop several. Wish to organize records by campaign or account? Absolutely workable.
Building Funnels and Websites
GoHighLevel’s funnel and website builder is … really pretty slick.
To get started, you’ll require to set up a sub-account (primarily a dedicated room for each customer). After that you hop into “Websites” �’ “Funnels” and boom– you prepare to build. If you’ve utilized tools like ClickFunnels or Elementor previously, this will really feel familiar.
The drag-and-drop builder is solid. You can pile areas, add custom code, reuse worldwide elements, and tweak templates to match your brand name or your client’s ambiance.
Don’t want to go back to square one? You’ve overcome 1,000 funnel templates prepared to go.
And right here’s something I truly appreciate– Snapshots. Let’s say you build an awesome funnel that converts like crazy. With Snapshots, you can duplicate it right into an additional client’s sub-account quickly. Video game. Changer.
You can also run split tests, import funnels from ClickFunnels (wonderful touch), and include automation causes right into your funnel actions. For instance, when someone submits a kind, it can start an email sequence or SMS message without you lifting a finger.
Email Marketing: Powerful, Yet With Caveats
Okay, time for a little actual talk. GoHighLevel’s e-mail marketing can be effective– however it’s not best. Especially if you’re coming from systems like ActiveCampaign or ConvertKit.
Let’s begin with the great stuff:
- You can build e-mail series and campaigns with ease.
- Automation is solid– assume deserted cart emails, nurture flows, onboarding series.
- You can add vibrant triggers based on user behavior.
- E-mails can be arranged, sent instantly, or perhaps tied to time zones.
Thus far, so good.
Yet right here’s the twist: GoHighLevel doesn’t include limitless e-mail sends out. You get a base allocation (depending on your plan), but once you go over, you’ll pay per e-mail– about $0.01 per send. That might not seem like much up until you’re emailing hundreds of get in touches with every week.
To boost deliverability, GHL suggests utilizing Mailgun, which includes yet an additional layer of arrangement and expense. And lots of customers (me consisted of) have observed that deliverability rates aren’t constantly stellar– often also 30% lower contrasted to devoted email devices.
The email template collection? Kinda underwhelming unless you get on the $497/month SaaS plan. Or else, you’ll be developing most e-mails from scratch or saving your very own templates along the way.
So if e-mail is the core of your marketing method, this may not be your permanently home. But if it’s simply one part of a larger funnel? You’re gold.
CRM and Automation: Seriously Robust
This is where GoHighLevel starts flexing.
Its built-in CRM gives tools like ClickFunnels and also Salesforce a run for their cash. You can:
Track leads through aesthetic pipelines.
Rating leads based upon engagement or activities.
Add notes, tags, and smart listings.
Merge communication channels (SMS, e-mail, FB Carrier).
Appoint tasks, schedule consultations, and see whatever in one place.
And the automation? Chef’s kiss.
You can build customized workflows with triggers like:
- When a kind is submitted …
- If a tag is added …
- After a link is clicked … GoHighLevel Vs ActiveCampaign
- When a lead books a visit …
These automations can then send e-mails, assign leads, fire off SMS messages, update CRM phases, or even go down voicemails. All without you lifting a finger.
Seriously, if you’ve ever wished you could replicate on your own to stay on top of follow-ups? GoHighLevel is as close as it gets.
Consultation Reservation, Training Courses and Communities
GoHighLevel does not quit at simply marketing.
You additionally obtain a powerful consultation organizing system integrated– total with calendar syncing, time zone discovery, pointers, and automated follow-ups. No demand for Calendly anymore.
Want to introduce a course? GHL takes care of that, also.
You can:
- Submit video, audio or PDF lessons.
- Deal single, free or subscription-based gain access to.
- Honor training course certificates.
- Leak web content or launch it all at once.
- Package training courses with your marketing funnels and CRM.
It’s not quite as sleek as Kajabi or Thinkific, but it’s more than enough to supply a solid instructional experience. Especially if your program is connected to a more comprehensive deal– like a coaching package or onboarding program.
Credibility Management: Sleek and Smart
You recognize those automated “Hey, please leave us a testimonial!” messages you wish more companies sent out?
GoHighLevel automates that for you.
After an acquisition or interaction, it can immediately send out SMS or email testimonial requests (even QR codes!). You can even filter who sees your public evaluation links– so if a person’s dissatisfied, they’re rerouted to a personal responses kind instead.
You can monitor and react to evaluations throughout systems like Google, Facebook, and Yext– all from one screen.
This is big. Due to the fact that let’s be straightforward: great reviews offer. And if you’re managing this for clients? You’ve simply added a high-value solution to your offering without additional work.
Social Media Site Administration
Yep, you check out that right.
The Social Organizer tool inside GHL lets you message, timetable, and handle content across multiple platforms. Believe Buffer or Hootsuite– minus the added membership.
You can plan messages, modify content for every system, and analyze just how points execute. It’s basic, clean, and incorporated with your CRM, suggesting you can also automate blog posts as part of a campaign.
For firms, this adds serious worth.
Integrations, Apps and SaaS Mode
If you love tinkering, GoHighLevel plays perfectly with others. You can connect:
- Zapier
- Stripe
- QuickBooks
- Google Ads
- Twilio
There’s likewise an App Industry packed with over 350 integrations– some complimentary, some paid. You and your customers can install what you require, and leave the rest.
Yet below’s where it gets spicy: the SaaS Reseller Program.
With the $497/month SaaS plan, you can:
White-label the system under your own brand
Create unlimited customer accounts
Set your own pricing (GHL calls for $97/mo minimum).
Add or get rid of features from customer websites.
Bundle in your solutions for greater persisting revenue.
It’s not just utilizing GoHighLevel anymore. Currently you own a software program service.
Final Thought: GoHighLevel Vs ActiveCampaign
If you’re an agency, train, or company tired of duct-taping your technology stack together, GoHighLevel could be your new friend.
It’s not excellent. The UI can be clunky. Email deliverability can utilize work. And yes– those extra costs can sneak up on you.
But for what it supplies? It’s a beast.
You have actually got CRM, automation, funnels, sites, scheduling, programs, reviews, and much more– all in one dashboard. And the fact that you can re-sell it as a white-label SaaS? That’s the cherry on top.
So if you prepare to quit managing 10 devices and start running an extra streamlined, successful company?
GoHighLevel could just be your next power relocation.
Just … maybe keep a different allocate emails.