Let’s face it– managing various devices to run your service or company is an enormous time-suck. One platform for e-mail. One more for funnels. A 3rd for visit organizing. And don’t even get going on CRM and automation … GoHighLevel Pros and Cons
Audio acquainted?
That’s specifically the pain GoHighLevel assures to eliminate.
Yet is it actually the all-in-one marketing and sales powerhouse you’ve been searching for– or simply an additional overhyped platform that leaves you assembling solutions?
Let’s speak. Because if you’re running a digital agency, mentoring service, or even just hustling as a solopreneur, this review might just conserve you from an additional round of tool-hopping.
What Is GoHighLevel?
Picture this: rather than bouncing between 5 various platforms– your CRM, e-mail marketing tool, funnel builder, schedule scheduler, course platform, and a lot more– you log right into one location. That’s GoHighLevel in short. It’s created for digital companies (however likewise works for program makers, trains, professionals, and provider) who wish to consolidate their procedures and scale efficiently.
CRM? Check.
Email campaigns? Inspect.
Sales funnels? Program creation? Reputation administration? All there.
Oh, and it can be totally white-labeled under your brand name. Yep– your logo, your domain, your guidelines.
However like any type of platform with this many features, it has its peculiarities. And we’ll reach those.
First Impressions
The very first time you visit, you may feel like you walked right into a hectic coworking space– there’s a whole lot taking place. The dashboard is packed with information: lead sources, conversion prices, pipeline sights, tasks, custom-made KPIs … the jobs.
The design? Practical, but yep, it has a couple of rough sides. You’ll find crucial settings scattered all over like confetti at an event– some on the left panel, others in the much best edge. It is just one of those “you’ll figure it out” circumstances. But once you do? You’ll move via it quick.
Want various dashboards on your own and your clients? You can develop multiple. Want to arrange reports by campaign or account? Totally manageable.
Building Funnels and Websites
GoHighLevel’s funnel and website builder is … in fact quite glossy.
To get started, you’ll need to establish a sub-account (primarily a dedicated area for each and every customer). After that you jump into “Websites” �’ “Funnels” and boom– you prepare to develop. If you’ve made use of tools like ClickFunnels or Elementor previously, this will certainly feel acquainted.
The drag-and-drop builder is solid. You can stack areas, include custom code, reuse worldwide aspects, and fine-tune templates to match your brand name or your client’s vibe.
Don’t wish to start from scratch? You’ve overcome 1,000 funnel templates ready to go.
And right here’s something I truly value– Snapshots. Let’s claim you construct a killer funnel that converts like crazy. With Snapshots, you can duplicate it into an additional client’s sub-account quickly. Video game. Changer.
You can additionally run split tests, import funnels from ClickFunnels (wonderful touch), and add automation sets off right into your funnel steps. As an example, when somebody sends a kind, it can kick off an e-mail series or SMS message without you lifting a finger.
Email Marketing: Powerful, But With Caveats
Okay, time for a little genuine talk. GoHighLevel’s email marketing can be powerful– yet it’s not excellent. Specifically if you’re coming from systems like ActiveCampaign or ConvertKit.
Let’s start with the good stuff:
- You can construct email sequences and campaigns easily.
- Automation is solid– believe deserted cart e-mails, nurture circulations, onboarding collection.
- You can include dynamic triggers based upon customer behavior.
- Emails can be arranged, sent out immediately, and even linked to time zones.
Thus far, so excellent.
But right here’s the kicker: GoHighLevel does not include unrestricted email sends. You obtain a base allowance (depending on your plan), once you look at, you’ll pay per email– regarding $0.01 per send. That might not sound like much till you’re emailing hundreds of contacts each week.
To boost deliverability, GHL recommends making use of Mailgun, which includes yet an additional layer of setup and expenditure. And lots of users (me consisted of) have actually discovered that deliverability prices aren’t constantly stellar– in some cases even 30% lower contrasted to dedicated e-mail devices.
The e-mail template library? Kinda underwhelming unless you get on the $497/month SaaS plan. Or else, you’ll be creating most emails from the ground up or conserving your very own templates along the way.
So if e-mail is the core of your marketing strategy, this may not be your forever home. But if it’s simply one part of a bigger funnel? You’re golden.
CRM and Automation: Seriously Robust
This is where GoHighLevel starts flexing.
Its integrated CRM gives tools like ClickFunnels and even Salesforce a run for their cash. You can:
Track leads with visual pipelines.
Rating leads based upon involvement or activities.
Add notes, tags, and wise checklists.
Merge communication channels (SMS, email, FB Messenger).
Designate tasks, routine consultations, and see every little thing in one location.
And the automation? Chef’s kiss.
You can build custom workflows with triggers like:
- When a form is sent …
- If a tag is added …
- After a web link is clicked … GoHighLevel Pros and Cons
- When a lead publications a consultation …
These automations can after that send e-mails, assign leads, fire off SMS messages, update CRM phases, or even go down voicemails. All without you lifting a finger.
Seriously, if you’ve ever before wished you could duplicate yourself to keep up with follow-ups? GoHighLevel is as close as it obtains.
Appointment Reservation, Programs and Communities
GoHighLevel doesn’t stop at simply marketing.
You likewise obtain a powerful appointment organizing system built-in– full with schedule syncing, time zone detection, reminders, and automated follow-ups. No requirement for Calendly any longer.
Want to introduce a course? GHL deals with that, also.
You can:
- Post video, audio or PDF lessons.
- Offer one-time, free or subscription-based access.
- Award program certifications.
- Leak web content or launch everything at the same time.
- Package programs with your marketing funnels and CRM.
It’s not quite as sleek as Kajabi or Thinkific, yet it’s sufficient to provide a solid educational experience. Particularly if your program is linked to a more comprehensive offer– like a mentoring bundle or onboarding program.
Online Reputation Administration: Sleek and Smart
You understand those automated “Hey, please leave us a review!” messages you wish a lot more businesses sent out?
GoHighLevel automates that for you.
After a purchase or interaction, it can instantly send SMS or e-mail testimonial requests (even QR codes!). You can even filter who sees your public evaluation links– so if a person’s miserable, they’re rerouted to a personal feedback kind rather.
You can check and react to evaluations across systems like Google, Facebook, and Yext– all from one display.
This allows. Because let’s be truthful: excellent evaluations market. And if you’re handling this for customers? You’ve simply added a high-value service to your offering without extra work.
Social Media Administration
Yep, you review that right.
The Social Organizer device inside GHL lets you post, timetable, and handle content across several platforms. Believe Barrier or Hootsuite– minus the additional registration.
You can plan messages, tweak web content for every platform, and evaluate exactly how things perform. It’s easy, clean, and incorporated with your CRM, meaning you can even automate messages as part of a campaign.
For firms, this includes serious worth.
Integrations, Apps and SaaS Mode
If you love tinkering, GoHighLevel plays well with others. You can connect:
- Zapier
- Stripe
- QuickBooks
- Google Ads
- Twilio
There’s also an Application Marketplace packed with over 350 integrations– some complimentary, some paid. You and your customers can install what you need, and leave the rest.
Yet below’s where it obtains spicy: the SaaS Reseller Program.
With the $497/month SaaS plan, you can:
White-label the platform under your very own brand name
Create unlimited client accounts
Establish your own pricing (GHL requires $97/mo minimum).
Add or get rid of features from client portals.
Bundle in your solutions for greater repeating profits.
It’s not just using GoHighLevel any longer. Now you own a software program business.
Verdict: GoHighLevel Pros and Cons
If you’re an agency, coach, or provider tired of duct-taping your technology pile together, GoHighLevel could be your brand-new buddy.
It’s not ideal. The UI can be confusing. Email deliverability might make use of work. And yep– those extra charges can creep up on you.
However, for what it offers? It’s a monster.
You’ve got CRM, automation, funnels, internet sites, organizing, programs, testimonials, and extra– done in one dashboard. And the fact that you can resell it as a white-label SaaS? That’s the cherry ahead.
So if you’re ready to quit managing 10 tools and begin running a more streamlined, profitable organization?
GoHighLevel may just be your following power step.
Just … maybe keep a separate budget for e-mails.