Let’s face it– juggling different devices to run your service or agency is an enormous time-suck. One system for e-mail. Another for funnels. A 3rd for consultation scheduling. And don’t even get started on CRM and automation … GoHighLevel HVAC Playbook
Noise acquainted?
That’s exactly the pain GoHighLevel assures to get rid of.
Yet is it truly the all-in-one marketing and sales powerhouse you’ve been seeking– or just another overhyped system that leaves you piecing together services?
Let’s talk. Due to the fact that if you’re running a digital company, mentoring service, or even simply hustling as a solopreneur, this testimonial could just conserve you from another round of tool-hopping.
What Is GoHighLevel?
Photo this: as opposed to bouncing between 5 various platforms– your CRM, e-mail marketing tool, funnel builder, calendar scheduler, program platform, and a lot more– you log into one area. That’s GoHighLevel basically. It’s developed for digital firms (but also works for training course developers, trainers, specialists, and service providers) who wish to settle their operations and range successfully.
CRM? Inspect.
Email campaigns? Inspect.
Sales funnels? Training course production? Track record monitoring? All there.
Oh, and it can be completely white-labeled under your brand name. Yep– your logo design, your domain, your policies.
But like any kind of platform with this lots of features, it has its quirks. And we’ll get to those.
First Impressions
The first time you visit, you might seem like you strolled right into an active coworking area– there’s a lot going on. The dashboard is filled with data: lead resources, conversion prices, pipeline sights, jobs, customized KPIs … the jobs.
The design? Useful, however yep, it has a few harsh sides. You’ll find essential settings scattered all over like confetti at an event– some on the left panel, others in the much ideal edge. It’s one of those “you’ll figure it out” circumstances. But once you do? You’ll move via it quick.
Want various dashboards on your own and your clients? You can develop multiple. Want to organize reports by campaign or account? Totally workable.
Building Funnels and Websites
GoHighLevel’s funnel and website builder is … actually rather slick.
To get started, you’ll need to set up a sub-account (generally a committed space for every client). Then you jump right into “Websites” �’ “Funnels” and boom– you’re ready to build. If you have actually utilized devices like ClickFunnels or Elementor previously, this will certainly really feel acquainted.
The drag-and-drop builder is solid. You can pile sections, add personalized code, reuse worldwide components, and fine-tune templates to match your brand name or your customer’s ambiance.
Do not wish to start from scratch? You’ve got over 1,000 funnel templates prepared to go.
And here’s something I truly value– Snapshots. Let’s state you construct an awesome funnel that converts like crazy. With Snapshots, you can clone it right into one more client’s sub-account instantaneously. Game. Changer.
You can additionally run split tests, import funnels from ClickFunnels (great touch), and add automation causes right into your funnel actions. For instance, when someone submits a kind, it can start an e-mail series or SMS message without you lifting a finger.
Email Marketing: Powerful, Yet With Caveats
Okay, time for a little actual talk. GoHighLevel’s email marketing can be powerful– yet it’s not perfect. Particularly if you’re originating from platforms like ActiveCampaign or ConvertKit.
Let’s start with the great stuff:
- You can build email series and campaigns easily.
- Automation is solid– assume deserted cart emails, nurture circulations, onboarding collection.
- You can include vibrant triggers based on customer behavior.
- E-mails can be scheduled, sent out quickly, or perhaps connected to time zones.
Up until now, so excellent.
Yet right here’s the kicker: GoHighLevel does not consist of unlimited e-mail sends. You get a base allowance (depending upon your plan), but once you look at, you’ll pay per email– about $0.01 per send. That might not seem like much until you’re emailing hundreds of calls each week.
To enhance deliverability, GHL recommends using Mailgun, which adds yet another layer of configuration and expenditure. And several users (me included) have observed that deliverability prices aren’t constantly outstanding– occasionally also 30% lower contrasted to committed e-mail tools.
The email template library? Kinda underwhelming unless you’re on the $497/month SaaS plan. Or else, you’ll be making most e-mails from the ground up or conserving your own templates in the process.
So if email is the core of your marketing method, this could not be your permanently home. However if it’s simply one part of a bigger funnel? You’re golden.
CRM and Automation: Seriously Robust
This is where GoHighLevel starts flexing.
Its built-in CRM gives devices like ClickFunnels and even Salesforce a run for their cash. You can:
Track leads with aesthetic pipelines.
Score leads based on engagement or actions.
Include notes, tags, and wise checklists.
Combine communication channels (SMS, email, FB Messenger).
Appoint jobs, schedule visits, and see whatever in one location.
And the automation? Cook’s kiss.
You can construct custom workflows with triggers like:
- When a type is submitted …
- If a tag is added …
- After a link is clicked … GoHighLevel HVAC Playbook
- When a lead books a consultation …
These automations can then send out e-mails, assign leads, fire off SMS messages, upgrade CRM stages, and even go down voicemails. All without you lifting a finger.
Seriously, if you’ve ever wished you could duplicate yourself to stay up to date with follow-ups? GoHighLevel is as close as it gets.
Consultation Booking, Programs and Neighborhoods
GoHighLevel does not stop at just marketing.
You additionally obtain a powerful appointment organizing system built-in– complete with schedule syncing, time zone detection, suggestions, and automated follow-ups. No need for Calendly anymore.
Wish to launch a program? GHL takes care of that, as well.
You can:
- Upload video, sound or PDF lessons.
- Deal one-time, free or subscription-based accessibility.
- Award course certifications.
- Drip content or launch it all simultaneously.
- Bundle courses with your marketing funnels and CRM.
It’s not quite as sleek as Kajabi or Thinkific, however it’s ample to provide a solid educational experience. Particularly if your program is tied to a more comprehensive deal– like a mentoring package or onboarding program.
Reputation Administration: Sleek and Smart
You recognize those automated “Hey, please leave us a testimonial!” messages you desire a lot more companies sent?
GoHighLevel automates that for you.
After a purchase or communication, it can automatically send out SMS or e-mail testimonial demands (even QR codes!). You can also filter who sees your public testimonial web links– so if someone’s miserable, they’re rerouted to an exclusive feedback type rather.
You can keep track of and respond to testimonials throughout platforms like Google, Facebook, and Yext– all from one screen.
This is big. Since let’s be sincere: good reviews offer. And if you’re handling this for customers? You have actually just added a high-value service to your offering without additional job.
Social Media Site Monitoring
Yep, you check out that right.
The Social Planner tool inside GHL lets you article, routine, and manage material throughout numerous platforms. Think Barrier or Hootsuite– minus the added registration.
You can plan blog posts, modify web content for each and every platform, and assess exactly how points execute. It’s simple, tidy, and integrated with your CRM, meaning you can also automate articles as part of a campaign.
For firms, this includes major worth.
Integrations, Applications and SaaS Mode
If you like playing, GoHighLevel plays nicely with others. You can link:
- Zapier
- Stripe
- QuickBooks
- Google Ads
- Twilio
There’s additionally an App Marketplace loaded with over 350 integrations– some complimentary, some paid. You and your customers can install what you require, and leave the remainder.
However here’s where it obtains spicy: the SaaS Reseller Program.
With the $497/month SaaS plan, you can:
White-label the platform under your own brand name
Create limitless client accounts
Establish your own pricing (GHL needs $97/mo minimum).
Include or eliminate features from client portals.
Package in your solutions for greater persisting income.
It’s not just making use of GoHighLevel anymore. Currently you have a software company.
Conclusion: GoHighLevel HVAC Playbook
If you’re a company, train, or company tired of duct-taping your technology pile together, GoHighLevel could be your brand-new buddy.
It’s not perfect. The UI can be confusing. Email deliverability can utilize work. And yep– those additional charges can slip up on you.
However, for what it offers? It’s a beast.
You’ve got CRM, automation, funnels, sites, scheduling, programs, testimonials, and much more– done in one dashboard. And the reality that you can re-sell it as a white-label SaaS? That’s the cherry on the top.
So if you’re ready to quit juggling 10 devices and begin running an extra structured, rewarding business?
GoHighLevel may simply be your following power move.
Just … possibly keep a separate budget for e-mails.