Let’s face it– juggling various tools to run your company or firm is a massive time-suck. One platform for e-mail. One more for funnels. A third for appointment scheduling. And don’t even get going on CRM and automation … GoHighLevel For Agency Owners
Audio acquainted?
That’s exactly the pain GoHighLevel promises to eliminate.
However is it actually the all-in-one marketing and sales giant you’ve been trying to find– or simply another overhyped system that leaves you assembling options?
Let’s chat. Since if you’re running a digital firm, coaching service, or perhaps just rushing as a solopreneur, this evaluation may just save you from another round of tool-hopping.
What Is GoHighLevel?
Picture this: as opposed to jumping in between 5 different systems– your CRM, e-mail marketing tool, funnel builder, schedule scheduler, course system, and a lot more– you log right into one place. That’s GoHighLevel basically. It’s developed for digital agencies (however also benefits course designers, trainers, consultants, and service providers) who wish to settle their procedures and range effectively.
CRM? Check.
Email campaigns? Check.
Sales funnels? Course creation? Track record management? All there.
Oh, and it can be completely white-labeled under your brand name. Yep– your logo design, your domain name, your rules.
But like any kind of system with this numerous features, it has its traits. And we’ll get to those.
First Impressions
The very first time you visit, you could feel like you strolled right into an active coworking room– there’s a great deal taking place. The control panel is packed with information: lead resources, conversion prices, pipeline sights, jobs, personalized KPIs … the works.
The design? Functional, however yes, it has a couple of harsh edges. You’ll find vital setups scattered all over like confetti at a party– some on the left panel, others in the far ideal edge. It is just one of those “you’ll figure it out” circumstances. Once you do? You’ll relocate with it fast.
Want various control panels for yourself and your clients? You can create multiple. Want to arrange records by campaign or account? Completely manageable.
Structure Funnels and Sites
GoHighLevel’s funnel and website builder is … really quite glossy.
To get going, you’ll need to establish a sub-account (primarily a devoted space for each and every client). After that you jump right into “Websites” �’ “Funnels” and boom– you prepare to construct. If you have actually made use of tools like ClickFunnels or Elementor previously, this will certainly feel familiar.
The drag-and-drop builder is strong. You can pile areas, include personalized code, reuse worldwide aspects, and tweak templates to match your brand or your client’s ambiance.
Don’t intend to start from scratch? You have actually overcome 1,000 funnel templates all set to go.
And here’s something I really appreciate– Snapshots. Let’s say you develop a killer funnel that converts like crazy. With Snapshots, you can duplicate it right into another customer’s sub-account immediately. Video game. Changer.
You can additionally run split tests, import funnels from ClickFunnels (good touch), and include automation causes right into your funnel actions. For instance, when someone submits a kind, it can start an email sequence or SMS message without you lifting a finger.
Email Marketing: Powerful, However With Caveats
Okay, time for a little genuine talk. GoHighLevel’s email marketing can be effective– however it’s not best. Specifically if you’re originating from systems like ActiveCampaign or ConvertKit.
Let’s begin with the excellent stuff:
- You can construct e-mail sequences and campaigns with ease.
- Automation is strong– assume deserted cart emails, nurture flows, onboarding series.
- You can add vibrant triggers based upon customer habits.
- E-mails can be set up, sent promptly, or even linked to time zones.
Thus far, so excellent.
But right here’s the kicker: GoHighLevel does not consist of unrestricted email sends. You obtain a base allocation (depending upon your plan), but once you discuss, you’ll pay per email– regarding $0.01 per send. That may not sound like much till you’re emailing hundreds of calls each week.
To boost deliverability, GHL suggests using Mailgun, which adds yet another layer of configuration and expenditure. And numerous individuals (me included) have actually discovered that deliverability prices aren’t constantly stellar– in some cases also 30% lower compared to specialized email tools.
The email template library? Kinda underwhelming unless you’re on the $497/month SaaS plan. Otherwise, you’ll be designing most e-mails from the ground up or saving your very own templates in the process.
So if e-mail is the core of your marketing technique, this could not be your for life home. Yet if it’s simply one part of a larger funnel? You’re golden.
CRM and Automation: Seriously Robust
This is where GoHighLevel begins flexing.
Its built-in CRM offers tools like ClickFunnels and also Salesforce a run for their cash. You can:
Track leads with visual pipelines.
Score leads based upon engagement or actions.
Include notes, tags, and smart checklists.
Merge communication channels (SMS, email, FB Carrier).
Appoint tasks, routine visits, and see everything in one area.
And the automation? Cook’s kiss.
You can build customized workflows with triggers like:
- When a kind is submitted …
- If a tag is included …
- After a web link is clicked … GoHighLevel For Agency Owners
- When a lead books an appointment …
These automations can then send out emails, appoint leads, fire off SMS messages, update CRM phases, and even drop voicemails. All without you lifting a finger.
Seriously, if you’ve ever desired you could replicate on your own to stay on par with follow-ups? GoHighLevel is as close as it gets.
Appointment Booking, Programs and Communities
GoHighLevel does not stop at just marketing.
You likewise obtain a powerful visit scheduling system integrated– complete with calendar syncing, time zone discovery, suggestions, and automated follow-ups. No demand for Calendly any longer.
Intend to release a program? GHL handles that, also.
You can:
- Submit video, sound or PDF lessons.
- Deal one-time, free or subscription-based accessibility.
- Award course certificates.
- Drip web content or release all of it simultaneously.
- Package training courses with your marketing funnels and CRM.
It’s not quite as sleek as Kajabi or Thinkific, yet it’s sufficient to deliver a strong educational experience. Particularly if your training course is connected to a more comprehensive deal– like a coaching bundle or onboarding program.
Online Reputation Administration: Sleek and Smart
You know those automated “Hey, please leave us a testimonial!” messages you desire extra businesses sent?
GoHighLevel automates that for you.
After an acquisition or interaction, it can instantly send SMS or e-mail evaluation requests (even QR codes!). You can also filter who sees your public testimonial web links– so if somebody’s dissatisfied, they’re rerouted to an exclusive feedback kind rather.
You can monitor and reply to testimonials across systems like Google, Facebook, and Yext– all from one display.
This is big. Because let’s be straightforward: good testimonials offer. And if you’re handling this for customers? You’ve simply included a high-value service to your offering without added work.
Social Network Management
Yep, you check out that right.
The Social Planner device inside GHL allows you blog post, timetable, and manage material throughout numerous platforms. Assume Buffer or Hootsuite– minus the extra registration.
You can plan articles, fine-tune material for each and every platform, and examine just how points do. It’s simple, tidy, and incorporated with your CRM, suggesting you can also automate blog posts as part of a campaign.
For firms, this includes severe value.
Integrations, Apps and SaaS Mode
If you enjoy dabbling, GoHighLevel plays nicely with others. You can attach:
- Zapier
- Stripe
- QuickBooks
- Google Ads
- Twilio
There’s also an Application Industry loaded with over 350 integrations– some complimentary, some paid. You and your clients can mount what you need, and leave the rest.
Yet below’s where it gets spicy: the SaaS Reseller Program.
With the $497/month SaaS plan, you can:
White-label the system under your very own brand name
Develop unrestricted customer accounts
Establish your own pricing (GHL needs $97/mo minimum).
Include or eliminate features from client websites.
Package in your services for greater reoccuring income.
It’s not just using GoHighLevel anymore. Now you own a software application company.
Verdict: GoHighLevel For Agency Owners
If you’re a firm, trainer, or company tired of duct-taping your tech stack together, GoHighLevel could be your new buddy.
It’s not best. The UI can be confusing. Email deliverability can make use of work. And yes– those added costs can creep up on you.
But for what it supplies? It’s a beast.
You have actually got CRM, automation, funnels, internet sites, scheduling, programs, evaluations, and more– done in one dashboard. And the reality that you can re-sell it as a white-label SaaS? That’s the cherry on top.
So if you’re ready to quit handling 10 devices and start running a much more structured, rewarding company?
GoHighLevel may just be your following power action.
Simply … possibly keep a different budget for emails.