Let’s face it– juggling different devices to run your organization or agency is a substantial time-suck. One system for e-mail. An additional for funnels. A third for consultation scheduling. And do not also start on CRM and automation … GoHighLevel Event Planner Playbook
Audio acquainted?
That’s specifically the pain GoHighLevel guarantees to remove.
However is it actually the all-in-one marketing and sales powerhouse you’ve been seeking– or simply another overhyped system that leaves you piecing together services?
Let’s speak. Because if you’re running a digital agency, training organization, and even simply hustling as a solopreneur, this review could just save you from one more round of tool-hopping.
What Is GoHighLevel?
Picture this: instead of bouncing in between 5 different systems– your CRM, email marketing tool, funnel builder, schedule scheduler, course platform, and a lot more– you log into one area. That’s GoHighLevel essentially. It’s made for digital agencies (yet additionally benefits program designers, coaches, experts, and service providers) who wish to combine their operations and range efficiently.
CRM? Inspect.
Email campaigns? Check.
Sales funnels? Course production? Credibility monitoring? All there.
Oh, and it can be totally white-labeled under your brand name. Yep– your logo, your domain, your policies.
Yet like any type of platform with this numerous features, it has its traits. And we’ll reach those.
First Impressions
The first time you visit, you could seem like you walked into a busy coworking space– there’s a great deal going on. The dashboard is loaded with information: lead sources, conversion prices, pipeline sights, tasks, personalized KPIs … the works.
The format? Functional, however yes, it has a couple of harsh sides. You’ll discover essential setups spread all over like confetti at an event– some on the left panel, others in the far right edge. It’s one of those “you’ll figure it out” situations. Once you do? You’ll move via it quickly.
Want various control panels on your own and your clients? You can develop several. Intend to organize reports by campaign or account? Totally doable.
Structure Funnels and Websites
GoHighLevel’s funnel and website builder is … really quite slick.
To get going, you’ll require to set up a sub-account (essentially a dedicated room for every client). Then you jump into “Sites” �’ “Funnels” and boom– you prepare to build. If you have actually used tools like ClickFunnels or Elementor before, this will certainly really feel familiar.
The drag-and-drop builder is solid. You can stack areas, include custom code, reuse worldwide elements, and fine-tune templates to match your brand or your client’s ambiance.
Do not intend to start from scratch? You have actually overcome 1,000 funnel templates ready to go.
And right here’s something I actually appreciate– Snapshots. Let’s state you develop a killer funnel that converts like crazy. With Snapshots, you can clone it right into another customer’s sub-account instantly. Video game. Changer.
You can also run split tests, import funnels from ClickFunnels (great touch), and include automation sets off right into your funnel steps. For example, when somebody sends a form, it can start an email sequence or SMS message without you lifting a finger.
Email Marketing: Powerful, But With Caveats
Okay, time for a little actual talk. GoHighLevel’s email marketing can be effective– yet it’s not best. Especially if you’re originating from systems like ActiveCampaign or ConvertKit.
Let’s start with the good stuff:
- You can build email series and campaigns effortlessly.
- Automation is strong– think deserted cart emails, support flows, onboarding series.
- You can include dynamic triggers based upon customer habits.
- Emails can be scheduled, sent out immediately, or even tied to time zones.
Thus far, so great.
But here’s the kicker: GoHighLevel does not consist of unrestricted e-mail sends out. You obtain a base allocation (relying on your plan), but once you look at, you’ll pay per e-mail– regarding $0.01 per send out. That may not sound like much up until you’re emailing thousands of contacts every week.
To enhance deliverability, GHL recommends utilizing Mailgun, which includes yet another layer of setup and cost. And lots of customers (me included) have noticed that deliverability prices aren’t constantly excellent– in some cases also 30% lower compared to dedicated email tools.
The email template library? Kinda underwhelming unless you get on the $497/month SaaS plan. Otherwise, you’ll be designing most emails from square one or conserving your own templates along the road.
So if email is the core of your marketing method, this might not be your forever home. However if it’s simply one part of a larger funnel? You’re golden.
CRM and Automation: Seriously Robust
This is where GoHighLevel starts flexing.
Its built-in CRM offers tools like ClickFunnels and even Salesforce a run for their money. You can:
Track leads via aesthetic pipelines.
Score leads based upon interaction or actions.
Include notes, tags, and clever checklists.
Merge communication channels (SMS, email, FB Messenger).
Appoint tasks, timetable appointments, and see everything in one place.
And the automation? Cook’s kiss.
You can build personalized workflows with triggers like:
- When a form is sent …
- If a tag is added …
- After a link is clicked … GoHighLevel Event Planner Playbook
- When a lead publications a consultation …
These automations can then send out emails, designate leads, fire off SMS messages, upgrade CRM stages, and even drop voicemails. All without you lifting a finger.
Seriously, if you’ve ever before wanted you could duplicate yourself to keep up with follow-ups? GoHighLevel is as close as it gets.
Consultation Reservation, Courses and Neighborhoods
GoHighLevel doesn’t quit at simply marketing.
You additionally obtain a powerful consultation organizing system integrated– total with schedule syncing, time zone detection, tips, and automated follow-ups. No need for Calendly anymore.
Wish to introduce a course? GHL deals with that, also.
You can:
- Post video, audio or PDF lessons.
- Deal one-time, totally free or subscription-based accessibility.
- Honor program certificates.
- Leak material or release it all at the same time.
- Package programs with your marketing funnels and CRM.
It’s not quite as polished as Kajabi or Thinkific, but it’s more than enough to provide a solid academic experience. Especially if your course is connected to a more comprehensive offer– like a training package or onboarding program.
Credibility Administration: Sleek and Smart
You recognize those automated “Hey, please leave us an evaluation!” messages you desire extra organizations sent?
GoHighLevel automates that for you.
After a purchase or communication, it can immediately send SMS or email evaluation requests (also QR codes!). You can even filter who sees your public review links– so if a person’s miserable, they’re rerouted to a private comments form rather.
You can keep track of and reply to reviews across systems like Google, Facebook, and Yext– all from one display.
This is big. Because let’s be truthful: excellent reviews offer. And if you’re handling this for clients? You’ve just included a high-value service to your offering without additional work.
Social Media Site Monitoring
Yep, you check out that right.
The Social Organizer device inside GHL lets you message, routine, and handle content across several platforms. Assume Buffer or Hootsuite– minus the additional registration.
You can plan articles, tweak material for each and every system, and examine exactly how points carry out. It’s straightforward, clean, and incorporated with your CRM, meaning you can even automate posts as part of a campaign.
For companies, this includes severe value.
Integrations, Applications and SaaS Mode
If you love dabbling, GoHighLevel plays perfectly with others. You can attach:
- Zapier
- Stripe
- QuickBooks
- Google Advertisements
- Twilio
There’s also an App Market loaded with over 350 integrations– some complimentary, some paid. You and your clients can install what you need, and leave the remainder.
Yet below’s where it obtains spicy: the SaaS Reseller Program.
With the $497/month SaaS plan, you can:
White-label the platform under your own brand name
Produce unlimited customer accounts
Establish your own pricing (GHL requires $97/mo minimum).
Include or remove features from client portals.
Bundle in your services for greater persisting profits.
It’s not simply using GoHighLevel any longer. Currently you possess a software program company.
Conclusion: GoHighLevel Event Planner Playbook
If you’re an agency, trainer, or company tired of duct-taping your tech stack with each other, GoHighLevel could be your new friend.
It’s not best. The UI can be clunky. Email deliverability might make use of work. And yep– those added costs can slip up on you.
However, for what it supplies? It’s a beast.
You have actually obtained CRM, automation, funnels, internet sites, scheduling, programs, reviews, and a lot more– done in one dashboard. And the truth that you can resell it as a white-label SaaS? That’s the cherry ahead.
So if you prepare to quit juggling 10 devices and begin running an extra structured, successful business?
GoHighLevel might just be your following power move.
Just … perhaps keep a separate budget for emails.