Let’s face it– managing various devices to run your service or company is an enormous time-suck. One system for e-mail. One more for funnels. A third for visit organizing. And don’t also get started on CRM and automation … GoHighLevel Real Estate Agent Playbook
Sound familiar?
That’s specifically the discomfort GoHighLevel promises to get rid of.
Yet is it truly the all-in-one marketing and sales powerhouse you’ve been looking for– or simply another overhyped platform that leaves you piecing together options?
Let’s speak. Due to the fact that if you’re running a digital firm, mentoring business, or perhaps just rushing as a solopreneur, this evaluation may simply conserve you from another round of tool-hopping.
What Is GoHighLevel?
Photo this: instead of jumping between 5 different systems– your CRM, email marketing device, funnel builder, schedule scheduler, training course platform, and extra– you log right into one location. That’s GoHighLevel essentially. It’s made for digital firms (yet likewise helps course designers, trains, experts, and service providers) who want to combine their operations and scale effectively.
CRM? Inspect.
Email campaigns? Inspect.
Sales funnels? Program development? Reputation administration? All there.
Oh, and it can be totally white-labeled under your brand. Yep– your logo design, your domain name, your policies.
Yet like any platform with this lots of features, it has its peculiarities. And we’ll reach those.
First Impressions
The first time you log in, you might seem like you walked into a busy coworking room– there’s a lot taking place. The dashboard is packed with information: lead sources, conversion prices, pipeline views, tasks, custom KPIs … the jobs.
The format? Functional, but yes, it has a couple of harsh sides. You’ll find vital settings scattered all over like confetti at an event– some on the left panel, others in the much best corner. It’s one of those “you’ll figure it out” circumstances. Once you do? You’ll move through it quick.
Want different control panels for yourself and your clients? You can develop multiple. Want to organize records by campaign or account? Completely workable.
Building Funnels and Websites
GoHighLevel’s funnel and website builder is … really quite slick.
To start, you’ll need to establish a sub-account (essentially a committed room for each and every customer). Then you jump into “Sites” �’ “Funnels” and boom– you’re ready to develop. If you’ve utilized devices like ClickFunnels or Elementor before, this will really feel familiar.
The drag-and-drop builder is strong. You can stack areas, include custom code, reuse international aspects, and modify templates to match your brand or your customer’s vibe.
Don’t want to start from scratch? You’ve got over 1,000 funnel templates all set to go.
And below’s something I really appreciate– Snapshots. Let’s say you construct an awesome funnel that converts like crazy. With Snapshots, you can clone it right into another client’s sub-account immediately. Game. Changer.
You can additionally run split tests, import funnels from ClickFunnels (good touch), and include automation triggers right into your funnel actions. For example, when someone submits a kind, it can kick off an e-mail sequence or SMS message without you lifting a finger.
Email Marketing: Powerful, But With Cautions
Okay, time for a little actual talk. GoHighLevel’s e-mail marketing can be powerful– yet it’s not excellent. Specifically if you’re originating from platforms like ActiveCampaign or ConvertKit.
Let’s begin with the good things:
- You can build e-mail series and campaigns with ease.
- Automation is strong– believe deserted cart emails, support flows, onboarding collection.
- You can add vibrant triggers based upon customer actions.
- Emails can be set up, sent right away, or perhaps connected to time zones.
Up until now, so great.
But below’s the kicker: GoHighLevel does not consist of unrestricted e-mail sends out. You obtain a base allowance (depending on your plan), once you go over, you’ll pay per e-mail– about $0.01 per send. That might not sound like much until you’re emailing hundreds of get in touches with weekly.
To enhance deliverability, GHL recommends using Mailgun, which includes yet one more layer of configuration and expenditure. And lots of individuals (me consisted of) have actually seen that deliverability prices aren’t constantly excellent– sometimes also 30% lower compared to devoted email tools.
The email template library? Kinda underwhelming unless you’re on the $497/month SaaS plan. Or else, you’ll be designing most emails from square one or conserving your own templates in the process.
So if e-mail is the core of your marketing technique, this could not be your permanently home. However if it’s just one part of a bigger funnel? You’re golden.
CRM and Automation: Seriously Durable
This is where GoHighLevel starts flexing.
Its integrated CRM gives devices like ClickFunnels and even Salesforce a run for their cash. You can:
Track leads through aesthetic pipelines.
Score leads based upon involvement or activities.
Add notes, tags, and smart checklists.
Merge communication channels (SMS, e-mail, FB Messenger).
Appoint jobs, routine appointments, and see whatever in one location.
And the automation? Chef’s kiss.
You can develop custom workflows with triggers like:
- When a form is submitted …
- If a tag is included …
- After a web link is clicked … GoHighLevel Real Estate Agent Playbook
- When a lead publications a consultation …
These automations can after that send out emails, appoint leads, fire off SMS messages, upgrade CRM phases, or perhaps drop voicemails. All without you lifting a finger.
Seriously, if you’ve ever before wished you could duplicate yourself to stay on top of follow-ups? GoHighLevel is as close as it obtains.
Consultation Booking, Programs and Neighborhoods
GoHighLevel does not quit at just marketing.
You likewise obtain an effective consultation organizing system built-in– full with schedule syncing, time zone detection, suggestions, and automated follow-ups. No requirement for Calendly anymore.
Want to introduce a training course? GHL deals with that, as well.
You can:
- Upload video, audio or PDF lessons.
- Offer single, complimentary or subscription-based accessibility.
- Honor course certificates.
- Leak material or release it all at the same time.
- Package training courses with your marketing funnels and CRM.
It’s not quite as refined as Kajabi or Thinkific, however it’s ample to provide a solid educational experience. Specifically if your program is tied to a more comprehensive offer– like a coaching plan or onboarding program.
Reputation Administration: Sleek and Smart
You know those automated “Hey, please leave us an evaluation!” messages you want much more businesses sent?
GoHighLevel automates that for you.
After an acquisition or communication, it can automatically send out SMS or email testimonial requests (even QR codes!). You can even filter who sees your public evaluation web links– so if someone’s unhappy, they’re redirected to a private responses type instead.
You can keep an eye on and react to reviews across systems like Google, Facebook, and Yext– all from one screen.
This allows. Due to the fact that let’s be straightforward: good reviews sell. And if you’re managing this for customers? You have actually simply included a high-value solution to your offering without extra work.
Social Media Site Management
Yep, you review that right.
The Social Planner device inside GHL lets you blog post, timetable, and take care of material throughout numerous platforms. Think Buffer or Hootsuite– minus the added membership.
You can plan blog posts, tweak web content for every platform, and evaluate just how things perform. It’s straightforward, clean, and incorporated with your CRM, suggesting you can even automate messages as part of a campaign.
For firms, this includes significant worth.
Integrations, Applications and SaaS Mode
If you love dabbling, GoHighLevel plays perfectly with others. You can connect:
- Zapier
- Stripe
- QuickBooks
- Google Ads
- Twilio
There’s also an Application Industry packed with over 350 integrations– some complimentary, some paid. You and your customers can mount what you need, and leave the remainder.
Yet here’s where it gets spicy: the SaaS Reseller Program.
With the $497/month SaaS plan, you can:
White-label the platform under your own brand
Develop unrestricted client accounts
Establish your own pricing (GHL requires $97/mo minimum).
Include or remove features from client sites.
Bundle in your services for higher reoccuring revenue.
It’s not just making use of GoHighLevel any longer. Currently you own a software business.
Verdict: GoHighLevel Real Estate Agent Playbook
If you’re an agency, instructor, or company tired of duct-taping your technology pile with each other, GoHighLevel could be your brand-new buddy.
It’s not perfect. The UI can be cumbersome. Email deliverability might use job. And yes– those additional costs can slip up on you.
However, for what it offers? It’s a monster.
You have actually got CRM, automation, funnels, websites, organizing, training courses, reviews, and more– all in one dashboard. And the reality that you can re-sell it as a white-label SaaS? That’s the cherry ahead.
So if you’re ready to stop juggling 10 devices and start running a much more streamlined, profitable organization?
GoHighLevel may just be your next power relocation.
Just … maybe maintain a separate allocate e-mails.