Let’s face it– managing various tools to run your service or company is a huge time-suck. One platform for e-mail. One more for funnels. A 3rd for appointment scheduling. And do not also get going on CRM and automation … GoHighLevel Life Insurance Playbook
Noise familiar?
That’s exactly the discomfort GoHighLevel promises to remove.
But is it actually the all-in-one marketing and sales powerhouse you’ve been trying to find– or just one more overhyped platform that leaves you piecing together options?
Let’s talk. Since if you’re running a digital company, mentoring business, or even just hustling as a solopreneur, this evaluation could simply conserve you from one more round of tool-hopping.
What Is GoHighLevel?
Photo this: rather than jumping between 5 various systems– your CRM, email marketing device, funnel builder, calendar scheduler, program system, and more– you log into one location. That’s GoHighLevel in a nutshell. It’s developed for digital firms (however also helps program designers, coaches, experts, and service providers) who want to settle their operations and range effectively.
CRM? Inspect.
Email campaigns? Check.
Sales funnels? Course production? Credibility administration? All there.
Oh, and it can be completely white-labeled under your brand name. Yep– your logo design, your domain name, your policies.
Yet like any system with this several features, it has its quirks. And we’ll get to those.
First Impressions
The first time you log in, you might feel like you strolled right into a hectic coworking area– there’s a great deal going on. The dashboard is filled with information: lead resources, conversion rates, pipeline views, jobs, custom KPIs … the works.
The design? Functional, yet yes, it has a few rough sides. You’ll locate important settings spread around like confetti at an event– some on the left panel, others in the much right edge. It is among those “you’ll figure it out” situations. But once you do? You’ll relocate through it quick.
Want various control panels for yourself and your clients? You can create multiple. Intend to organize reports by campaign or account? Entirely practical.
Building Funnels and Websites
GoHighLevel’s funnel and website builder is … really quite slick.
To start, you’ll need to set up a sub-account (basically a dedicated space for each and every client). After that you hop right into “Sites” �’ “Funnels” and boom– you’re ready to construct. If you have actually utilized devices like ClickFunnels or Elementor in the past, this will certainly feel acquainted.
The drag-and-drop builder is strong. You can stack areas, include custom code, reuse worldwide components, and tweak templates to match your brand or your customer’s ambiance.
Don’t wish to start from scratch? You have actually got over 1,000 funnel templates all set to go.
And below’s something I truly value– Snapshots. Let’s state you develop an awesome funnel that converts like crazy. With Snapshots, you can clone it into another customer’s sub-account promptly. Game. Changer.
You can likewise run split tests, import funnels from ClickFunnels (nice touch), and include automation sets off right into your funnel steps. As an example, when somebody sends a form, it can kick off an e-mail series or SMS message without you lifting a finger.
Email Marketing: Powerful, But With Caveats
Okay, time for a little real talk. GoHighLevel’s e-mail marketing can be powerful– yet it’s not perfect. Especially if you’re originating from platforms like ActiveCampaign or ConvertKit.
Let’s begin with the great things:
- You can construct e-mail sequences and campaigns effortlessly.
- Automation is strong– think abandoned cart emails, nurture circulations, onboarding collection.
- You can add vibrant triggers based upon individual behavior.
- E-mails can be arranged, sent out instantly, or even tied to time zones.
Until now, so excellent.
But here’s the twist: GoHighLevel doesn’t consist of limitless email sends. You get a base allowance (relying on your plan), but once you discuss, you’ll pay per email– concerning $0.01 per send out. That may not seem like much until you’re emailing countless get in touches with each week.
To enhance deliverability, GHL suggests using Mailgun, which includes yet another layer of configuration and expenditure. And several users (me consisted of) have actually seen that deliverability prices aren’t always stellar– occasionally even 30% lower compared to dedicated email devices.
The e-mail template collection? Kinda underwhelming unless you’re on the $497/month SaaS plan. Or else, you’ll be making most emails from square one or saving your very own templates along the way.
So if e-mail is the core of your marketing technique, this could not be your for life home. Yet if it’s just one part of a larger funnel? You’re golden.
CRM and Automation: Seriously Durable
This is where GoHighLevel begins flexing.
Its built-in CRM provides devices like ClickFunnels and also Salesforce a run for their money. You can:
Track leads through visual pipelines.
Score leads based on interaction or activities.
Add notes, tags, and clever listings.
Merge communication channels (SMS, email, FB Messenger).
Assign jobs, timetable consultations, and see whatever in one area.
And the automation? Chef’s kiss.
You can build custom workflows with triggers like:
- When a type is submitted …
- If a tag is included …
- After a link is clicked … GoHighLevel Life Insurance Playbook
- When a lead books a consultation …
These automations can after that send out e-mails, designate leads, fire off SMS messages, update CRM phases, or even drop voicemails. All without you lifting a finger.
Seriously, if you’ve ever wished you could duplicate yourself to keep up with follow-ups? GoHighLevel is as close as it obtains.
Consultation Booking, Training Courses and Areas
GoHighLevel doesn’t stop at simply marketing.
You additionally get an effective visit organizing system built-in– full with schedule syncing, time zone discovery, reminders, and automated follow-ups. No need for Calendly anymore.
Want to release a program? GHL manages that, too.
You can:
- Submit video, audio or PDF lessons.
- Offer one-time, free or subscription-based access.
- Honor course certifications.
- Leak material or release everything at the same time.
- Bundle courses with your marketing funnels and CRM.
It’s not quite as refined as Kajabi or Thinkific, yet it’s more than enough to provide a strong academic experience. Particularly if your course is connected to a more comprehensive deal– like a coaching package or onboarding program.
Credibility Administration: Sleek and Smart
You understand those automated “Hey, please leave us a testimonial!” messages you want extra companies sent?
GoHighLevel automates that for you.
After an acquisition or interaction, it can automatically send out SMS or e-mail evaluation requests (even QR codes!). You can even filter who sees your public testimonial web links– so if someone’s miserable, they’re rerouted to a private feedback form instead.
You can keep track of and respond to testimonials across platforms like Google, Facebook, and Yext– all from one display.
This is big. Because let’s be straightforward: excellent evaluations sell. And if you’re handling this for clients? You’ve simply included a high-value solution to your offering without added job.
Social Media Site Management
Yep, you review that right.
The Social Coordinator tool inside GHL allows you message, schedule, and take care of material throughout several systems. Think Barrier or Hootsuite– minus the added registration.
You can plan messages, modify web content for each and every platform, and analyze how points perform. It’s basic, clean, and integrated with your CRM, indicating you can even automate messages as part of a campaign.
For companies, this adds significant worth.
Integrations, Applications and SaaS Mode
If you like tinkering, GoHighLevel plays nicely with others. You can attach:
- Zapier
- Stripe
- QuickBooks
- Google Advertisements
- Twilio
There’s additionally an Application Marketplace packed with over 350 integrations– some complimentary, some paid. You and your customers can mount what you need, and leave the rest.
Yet here’s where it obtains spicy: the SaaS Reseller Program.
With the $497/month SaaS plan, you can:
White-label the system under your very own brand name
Create endless customer accounts
Set your own pricing (GHL calls for $97/mo minimum).
Include or eliminate features from client sites.
Bundle in your services for higher recurring income.
It’s not simply using GoHighLevel anymore. Currently you have a software service.
Conclusion: GoHighLevel Life Insurance Playbook
If you’re a firm, coach, or provider tired of duct-taping your technology pile together, GoHighLevel could be your new best friend.
It’s not excellent. The UI can be clunky. Email deliverability might use job. And yes– those additional charges can creep up on you.
But also for what it offers? It’s a monster.
You have actually obtained CRM, automation, funnels, web sites, organizing, training courses, reviews, and a lot more– all in one control panel. And the fact that you can re-sell it as a white-label SaaS? That’s the cherry on the top.
So if you prepare to quit juggling 10 tools and start running a more structured, successful service?
GoHighLevel may simply be your following power move.
Simply … possibly keep a different allocate e-mails.