Let’s face it– handling various tools to run your business or agency is an enormous time-suck. One platform for email. An additional for funnels. A third for consultation organizing. And do not even begin on CRM and automation … GoHighLevel For Mortgage Lenders
Audio familiar?
That’s specifically the discomfort GoHighLevel guarantees to remove.
Yet is it really the all-in-one marketing and sales powerhouse you’ve been trying to find– or just one more overhyped system that leaves you piecing together remedies?
Let’s chat. Since if you’re running a digital company, mentoring company, or even simply hustling as a solopreneur, this review might just conserve you from an additional round of tool-hopping.
What Is GoHighLevel?
Image this: rather than jumping in between 5 various platforms– your CRM, email marketing device, funnel builder, schedule scheduler, program platform, and much more– you log right into one area. That’s GoHighLevel basically. It’s created for digital firms (however also helps course developers, trains, professionals, and provider) who wish to consolidate their procedures and scale efficiently.
CRM? Examine.
Email campaigns? Check.
Sales funnels? Course development? Reputation administration? All there.
Oh, and it can be completely white-labeled under your brand. Yep– your logo, your domain name, your guidelines.
But like any kind of system with this lots of features, it has its quirks. And we’ll reach those.
First Impressions
The very first time you log in, you might seem like you strolled right into an active coworking room– there’s a great deal going on. The dashboard is filled with information: lead resources, conversion prices, pipeline views, jobs, custom KPIs … the jobs.
The layout? Functional, however yes, it has a couple of harsh edges. You’ll find essential settings scattered around like confetti at an event– some on the left panel, others in the far ideal edge. It is among those “you’ll figure it out” scenarios. But once you do? You’ll relocate via it fast.
Want various dashboards on your own and your customers? You can produce several. Want to arrange reports by campaign or account? Entirely doable.
Structure Funnels and Websites
GoHighLevel’s funnel and website builder is … in fact pretty slick.
To get going, you’ll require to establish a sub-account (basically a dedicated room for each and every client). After that you hop into “Websites” �’ “Funnels” and boom– you prepare to develop. If you have actually made use of tools like ClickFunnels or Elementor previously, this will certainly really feel familiar.
The drag-and-drop builder is solid. You can pile sections, include custom code, reuse international aspects, and fine-tune templates to match your brand or your client’s vibe.
Do not intend to start from scratch? You’ve got over 1,000 funnel templates ready to go.
And here’s something I truly value– Snapshots. Let’s state you build a killer funnel that converts like crazy. With Snapshots, you can clone it into one more client’s sub-account instantaneously. Game. Changer.
You can also run split examinations, import funnels from ClickFunnels (wonderful touch), and add automation causes right into your funnel actions. As an example, when a person submits a form, it can start an e-mail sequence or SMS message without you lifting a finger.
Email Marketing: Powerful, However With Caveats
Okay, time for a little real talk. GoHighLevel’s e-mail marketing can be effective– but it’s not best. Specifically if you’re coming from systems like ActiveCampaign or ConvertKit.
Let’s begin with the great things:
- You can construct e-mail series and campaigns easily.
- Automation is strong– think abandoned cart e-mails, support flows, onboarding collection.
- You can add dynamic triggers based on user behavior.
- Emails can be arranged, sent out promptly, and even connected to time zones.
Thus far, so excellent.
However right here’s the kicker: GoHighLevel doesn’t include unrestricted email sends out. You obtain a base allowance (depending upon your plan), but once you review, you’ll pay per e-mail– regarding $0.01 per send out. That might not seem like much till you’re emailing hundreds of calls each week.
To improve deliverability, GHL suggests making use of Mailgun, which includes yet one more layer of arrangement and cost. And numerous individuals (me included) have actually seen that deliverability prices aren’t constantly outstanding– often even 30% lower contrasted to committed email devices.
The email template collection? Kinda underwhelming unless you get on the $497/month SaaS plan. Otherwise, you’ll be creating most emails from the ground up or saving your own templates along the way.
So if e-mail is the core of your marketing method, this may not be your forever home. But if it’s simply one part of a larger funnel? You’re golden.
CRM and Automation: Seriously Durable
This is where GoHighLevel begins flexing.
Its integrated CRM gives tools like ClickFunnels and even Salesforce a run for their cash. You can:
Track leads through visual pipelines.
Score leads based upon involvement or activities.
Add notes, tags, and smart lists.
Merge communication channels (SMS, email, FB Carrier).
Designate jobs, schedule visits, and see everything in one location.
And the automation? Chef’s kiss.
You can build personalized workflows with triggers like:
- When a form is sent …
- If a tag is added …
- After a web link is clicked … GoHighLevel For Mortgage Lenders
- When a lead publications an appointment …
These automations can then send out e-mails, designate leads, fire off SMS messages, upgrade CRM phases, and even drop voicemails. All without you lifting a finger.
Seriously, if you’ve ever before desired you could duplicate on your own to stay on par with follow-ups? GoHighLevel is as close as it obtains.
Visit Reservation, Programs and Areas
GoHighLevel does not quit at simply marketing.
You likewise obtain an effective consultation organizing system built-in– complete with calendar syncing, time zone discovery, suggestions, and automated follow-ups. No need for Calendly anymore.
Intend to release a course? GHL deals with that, as well.
You can:
- Upload video, sound or PDF lessons.
- Offer single, cost-free or subscription-based gain access to.
- Award course certifications.
- Leak content or launch it all at once.
- Package courses with your marketing funnels and CRM.
It’s not quite as polished as Kajabi or Thinkific, yet it’s more than enough to deliver a solid instructional experience. Especially if your training course is linked to a more comprehensive offer– like a coaching bundle or onboarding program.
Reputation Monitoring: Sleek and Smart
You recognize those automated “Hey, please leave us a testimonial!” messages you want much more services sent out?
GoHighLevel automates that for you.
After a purchase or interaction, it can immediately send out SMS or e-mail review demands (even QR codes!). You can also filter who sees your public review web links– so if somebody’s unhappy, they’re redirected to a private responses kind rather.
You can keep track of and react to evaluations throughout systems like Google, Facebook, and Yext– all from one screen.
This is big. Due to the fact that let’s be truthful: good reviews offer. And if you’re handling this for clients? You’ve simply included a high-value service to your offering without additional job.
Social Network Monitoring
Yep, you read that right.
The Social Organizer tool inside GHL allows you message, timetable, and take care of web content throughout numerous platforms. Assume Buffer or Hootsuite– minus the additional registration.
You can plan posts, tweak material for each and every platform, and evaluate just how things do. It’s straightforward, tidy, and incorporated with your CRM, suggesting you can also automate blog posts as part of a campaign.
For companies, this adds major worth.
Integrations, Apps and SaaS Mode
If you like dabbling, GoHighLevel plays perfectly with others. You can link:
- Zapier
- Stripe
- QuickBooks
- Google Advertisements
- Twilio
There’s additionally an Application Marketplace loaded with over 350 integrations– some free, some paid. You and your customers can mount what you need, and leave the remainder.
However right here’s where it gets spicy: the SaaS Reseller Program.
With the $497/month SaaS plan, you can:
White-label the platform under your own brand
Develop unrestricted customer accounts
Establish your very own pricing (GHL needs $97/mo minimum).
Include or eliminate features from customer portals.
Bundle in your solutions for higher persisting profits.
It’s not just utilizing GoHighLevel any longer. Currently you possess a software business.
Conclusion: GoHighLevel For Mortgage Lenders
If you’re a company, coach, or service provider tired of duct-taping your tech stack with each other, GoHighLevel could be your brand-new friend.
It’s not ideal. The UI can be clunky. Email deliverability might make use of job. And yes– those extra charges can sneak up on you.
However, for what it provides? It’s a monster.
You’ve obtained CRM, automation, funnels, websites, organizing, courses, testimonials, and a lot more– done in one control panel. And the fact that you can market it as a white-label SaaS? That’s the cherry on top.
So if you’re ready to quit juggling 10 tools and start running a more structured, lucrative organization?
GoHighLevel may just be your next power action.
Simply … maybe maintain a different budget for e-mails.