Let’s face it– juggling different tools to run your company or agency is a huge time-suck. One platform for email. One more for funnels. A third for visit scheduling. And do not also begin on CRM and automation … GoHighLevel Background
Audio acquainted?
That’s precisely the discomfort GoHighLevel promises to get rid of.
But is it truly the all-in-one marketing and sales giant you’ve been seeking– or just an additional overhyped platform that leaves you piecing together services?
Let’s chat. Since if you’re running a digital company, training service, and even simply hustling as a solopreneur, this evaluation may just conserve you from one more round of tool-hopping.
What Is GoHighLevel?
Photo this: rather than jumping between five various platforms– your CRM, email marketing tool, funnel builder, calendar scheduler, course platform, and more– you log right into one place. That’s GoHighLevel in short. It’s designed for digital companies (but also helps course designers, coaches, experts, and provider) who wish to combine their operations and range successfully.
CRM? Check.
Email campaigns? Inspect.
Sales funnels? Training course creation? Track record management? All there.
Oh, and it can be completely white-labeled under your brand name. Yep– your logo design, your domain, your policies.
Yet like any kind of system with this lots of features, it has its traits. And we’ll get to those.
First Impressions
The first time you log in, you could seem like you walked into an active coworking area– there’s a whole lot taking place. The control panel is filled with information: lead sources, conversion prices, pipeline views, tasks, custom KPIs … the works.
The format? Useful, yet yeah, it has a few rough sides. You’ll find important setups spread throughout like confetti at an event– some on the left panel, others in the much best edge. It is just one of those “you’ll figure it out” scenarios. But once you do? You’ll relocate via it quickly.
Want various control panels for yourself and your clients? You can produce several. Want to organize reports by campaign or account? Entirely achievable.
Building Funnels and Websites
GoHighLevel’s funnel and website builder is … really quite glossy.
To begin, you’ll need to set up a sub-account (essentially a committed area for each and every client). Then you hop right into “Websites” �’ “Funnels” and boom– you’re ready to develop. If you have actually utilized tools like ClickFunnels or Elementor previously, this will feel acquainted.
The drag-and-drop builder is strong. You can pile areas, include custom-made code, reuse global components, and modify templates to match your brand or your customer’s ambiance.
Do not wish to go back to square one? You have actually overcome 1,000 funnel templates prepared to go.
And here’s something I really value– Snapshots. Let’s say you build a killer funnel that converts like crazy. With Snapshots, you can duplicate it into another customer’s sub-account quickly. Game. Changer.
You can likewise run split examinations, import funnels from ClickFunnels (nice touch), and include automation activates right into your funnel actions. As an example, when someone sends a type, it can kick off an e-mail series or SMS message without you lifting a finger.
Email Marketing: Powerful, However With Caveats
Okay, time for a little genuine talk. GoHighLevel’s e-mail marketing can be powerful– however it’s not excellent. Especially if you’re coming from platforms like ActiveCampaign or ConvertKit.
Let’s start with the excellent stuff:
- You can develop e-mail sequences and campaigns easily.
- Automation is strong– assume deserted cart e-mails, support flows, onboarding series.
- You can add dynamic triggers based upon individual behavior.
- Emails can be arranged, sent out right away, or even tied to time zones.
So far, so good.
Yet right here’s the twist: GoHighLevel doesn’t include unrestricted email sends. You obtain a base allocation (relying on your plan), but once you review, you’ll pay per e-mail– about $0.01 per send out. That may not seem like much until you’re emailing hundreds of calls each week.
To improve deliverability, GHL suggests using Mailgun, which adds yet an additional layer of setup and cost. And several customers (me consisted of) have actually noticed that deliverability rates aren’t always outstanding– in some cases even 30% reduced compared to committed e-mail devices.
The email template collection? Kinda underwhelming unless you get on the $497/month SaaS plan. Or else, you’ll be making most emails from square one or saving your own templates along the road.
So if email is the core of your marketing method, this may not be your forever home. Yet if it’s simply one part of a larger funnel? You’re gold.
CRM and Automation: Seriously Durable
This is where GoHighLevel begins flexing.
Its integrated CRM provides tools like ClickFunnels and even Salesforce a run for their cash. You can:
Track leads through aesthetic pipelines.
Score leads based on interaction or activities.
Add notes, tags, and clever lists.
Merge communication channels (SMS, e-mail, FB Messenger).
Designate tasks, routine consultations, and see whatever in one location.
And the automation? Chef’s kiss.
You can construct custom workflows with triggers like:
- When a form is sent …
- If a tag is included …
- After a web link is clicked … GoHighLevel Background
- When a lead publications an appointment …
These automations can after that send out emails, assign leads, fire off SMS messages, upgrade CRM phases, or perhaps drop voicemails. All without you lifting a finger.
Seriously, if you’ve ever desired you could duplicate on your own to stay on top of follow-ups? GoHighLevel is as close as it gets.
Visit Booking, Programs and Communities
GoHighLevel does not quit at just marketing.
You additionally obtain a powerful consultation organizing system integrated– complete with calendar syncing, time zone discovery, reminders, and automated follow-ups. No requirement for Calendly any longer.
Wish to introduce a program? GHL takes care of that, also.
You can:
- Post video, sound or PDF lessons.
- Deal one-time, cost-free or subscription-based accessibility.
- Award training course certifications.
- Trickle content or launch all of it at once.
- Bundle training courses with your marketing funnels and CRM.
It’s not quite as refined as Kajabi or Thinkific, but it’s ample to provide a strong educational experience. Especially if your course is linked to a broader offer– like a training plan or onboarding program.
Online Reputation Monitoring: Sleek and Smart
You understand those automated “Hey, please leave us a testimonial!” messages you desire extra organizations sent out?
GoHighLevel automates that for you.
After an acquisition or interaction, it can automatically send SMS or email testimonial requests (also QR codes!). You can also filter who sees your public review web links– so if somebody’s miserable, they’re redirected to a personal comments type rather.
You can keep an eye on and react to evaluations throughout systems like Google, Facebook, and Yext– all from one display.
This is big. Due to the fact that let’s be honest: excellent evaluations sell. And if you’re managing this for clients? You’ve just included a high-value solution to your offering without extra job.
Social Media Administration
Yep, you review that right.
The Social Coordinator device inside GHL lets you article, routine, and handle material throughout several platforms. Assume Barrier or Hootsuite– minus the additional subscription.
You can plan articles, modify material for each and every system, and assess just how things execute. It’s basic, tidy, and incorporated with your CRM, indicating you can even automate posts as part of a campaign.
For companies, this adds severe worth.
Integrations, Applications and SaaS Mode
If you love playing, GoHighLevel plays nicely with others. You can attach:
- Zapier
- Stripe
- QuickBooks
- Google Ads
- Twilio
There’s additionally an App Industry loaded with over 350 integrations– some complimentary, some paid. You and your customers can install what you need, and leave the remainder.
However below’s where it obtains spicy: the SaaS Reseller Program.
With the $497/month SaaS plan, you can:
White-label the system under your very own brand name
Produce unrestricted customer accounts
Set your own pricing (GHL needs $97/mo minimum).
Include or eliminate features from customer sites.
Package in your solutions for greater recurring earnings.
It’s not just making use of GoHighLevel anymore. Currently you have a software service.
Conclusion: GoHighLevel Background
If you’re an agency, coach, or company tired of duct-taping your technology stack with each other, GoHighLevel could be your brand-new buddy.
It’s not perfect. The UI can be clunky. Email deliverability might use job. And yes– those additional charges can slip up on you.
But for what it offers? It’s a monster.
You have actually obtained CRM, automation, funnels, web sites, scheduling, programs, reviews, and more– done in one dashboard. And the truth that you can market it as a white-label SaaS? That’s the cherry on top.
So if you prepare to stop managing 10 tools and begin running a much more streamlined, rewarding business?
GoHighLevel may simply be your following power action.
Simply … maybe maintain a different budget for emails.